Job details |
||||||||||||||||||||||||||
|
Job Opportunity: Senior Marketing Manager – Global:AUTJob description:Job DescriptionSenior Marketing Manager – GlobalAs Senior Marketing Manager, Global you’ll be playing a crucial function in accelerating AUT’s growth in their international market through excellence in leadership abilities, innovation and strategy. Reporting to Director Marketing and Recruitment you will champion marketing initiatives that supercharge brand strength, lead generation pipeline and conversation growth.What you’ll do » Own the strategic planning and initiative development and management of all AUT international market » Lead and inspire cross-functional working groups taking them on the journey in order to deliver to shared results » Curate insights from customer journeys, segmentation, brand research, data analytics to inform marketing strategy and priorities » Create a culture and process of student-first thinking and data-driven decisions » Challenge the status quo to continually stay a step ahead, providing recommendations Senior leadership abilities level. » Monitor, optimise and report on significant performance metrics and ROI » Manage the international marketing budget to deliver targets, including planning and operationalising. What does success look like? » Delivery of both rolling tactical 6-12month and a long-term strategic marketing plan, supporting quarterly initiatives roadmap that is aligned to AUT Directions » Delivery of creative and impactful marketing communications underpinned by research, data, and insights. » Demonstrate capability to influence and measure growth via data-driven experimentation » Optimize performance and ROI across all marketing channels » Strong working relationships with domestic and international teams, including at a senior leadership abilities level. What you’ll bring with you » 8+ years of marketing leadership abilities skills » Hands-on practice of working with marketing teams to deliver on organisational objectives » Proven practice in the creation and development of campaign strategy, positioning and messaging » practice in international agencies, media planning, buying and negotiation » practice creating go-to-market strategies to prosperously launch online and offline campaigns and new strategic partnerships and solutions. » capability to analyse, interpret and/or compare programme results, marketing research, trends ad competitive data to identify key learnings. From these key learnings, the capability to make solid, strategic programme level decisions » You must be a modern, highly competent strategic marketer » You must be a natural innovator with a curious mind for brand » You will possess excellent communication, storytelling and presenting skills » You will have the great capability to build rapport and trust with cross-functional teams AUT will require prosperous candidates to provide proof of full COVID vaccination prior to commencement of employment. Ref: 80256 Closing Date: 28 January 2022, 11:55 PM At AUT we strive to be a place where people love to work and learn. We are committed to inclusivity and the Treaty of Waitangi and aspire to be the University of choice for M?ori and Pacific communities. We welcome people of all ethnicities, genders, sexual orientations, religious and political beliefs, socio-economic situations and accessibility needs. Please note that all applications must be submitted through the online application process. For more information, please send us an enquiryhereor call 921 9499. Please note we are happy to answer your questions but we do not accept applications by email. You will need to apply through the standard registration process. How to submit the application:APPLY HERE. Closing Date: 28 January 2022, 11:55 PM.AUT will require prosperous candidates to provide proof of full COVID vaccination prior to commencement of employment.Ref: 80256Please note that all applications must be submitted through the online application process. For more information, please send us an enquiryhereor call 921 9499. Please note we are happy to answer your questions but we do not accept applications by email. You will need to apply through the standard registration process.Skills:
|
||||||||||||||||||||||||||
|