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Job Opportunity: Marketing and Social Media Executive:Job description:Job detailsOrganisation Independent Living Charitable Trust Closes 23 Jun 2021 Posted on 14 Jun 2021 Region Auckland Work type Full time employment Work classification Marketing & Media ShareIndependent Living is a not-for-profit organisation, which makes sense, since we're in the business of being human.We're committed to making everyday living easier for people with impairments, as well as their families, wh?nau, and support networks. We're your friendly community experts on all things related to discapability and maintaining independence. We help people navigate the health and discapability sector. Most importantly, we care about what people can do. We focus on abilities, we find solutions, and we work to understand the unique situation of everyone who comes to us. People enjoy the caring advice and skills of our team when they visit. Many of us have practiced discapability ourselves, so what we do has deep personal meaning to us. We're all about celebrating life. We are seeking for an practiced, enthusiastic Marketing and Social Media Executive to join our team and creatively bring our brand to life. You will have technical marketing and social media practice and can demonstrate your capability to grow brand performance and deliver strong growth. We envisage you have several years of marketing already under your belt and practice across the marketing and social media spectrum. This is a hands-on function connecting with our team and the community to capture the unique stories and situations that impact people's lives day to day. As our Marketing and Social Media Executive, you will be responsible for working on all aspects of marketing and social media across the organisation. You will be involved in creating the strategy, as well as executing marketing and social media campaigns, to drive brand consciousness, sales, and most importantly growth. Lead generation will be a very important focus for this function. You will be working closely with our Sales and Discapability Information teams. Deadlines can be tight - so you'll have to think on your feet! This is a full-time function located at our Royal Oak Head Office in Auckland. What will I be doing? » You will have responsibility for delivering lead generation from all marketing sources » Create, Drive and Manage the lead generation strategy » Coordinate and manage marketing work conducted by third parties and agencies » Build brand consciousness and increased visibility across marketing channels » supervise SEO & Social Media implementation, to ensure digital marketing is being optimised across all platforms - Linked-in, Facebook and Twitter, Blogs, Google AdWords, Tik Tok, WeChat and You Tube » Create compelling content and messaging, for targeted email customer campaigns, and newsletters » Help maintain our Independent Living blogs » Ensure Independent Living's reputation is managed, guarded and enhanced through social media interactions - communicating positive stories from right across the organisation on anything that is reputation enhancing » Ensuring a tone of voice consistent with our brand in all social media interactions, including customer care and external relations » Monitoring of social media sentiment through social listening, social media reporting and social content creation » Ensure all external communications produced are accurate, timely, effective and on-brand » Competitor analysis and market research » Analyse campaign performance. Review insights for improved reach, conversions, and audience targeting » Website refresh, including content management and site optimisation continuing. » Planning and management of the marketing budget About You » A strong expertise of Marketing, especially Digital and Social Marketing with at least 3 years in a similar function » Proven marketing practice, that results in quality lead generation » Good organisation and planning skills » Out of the box mindset and problem-solving abilities » Very hands-on and happy getting stuck into the nitty gritty » Excellent grasp of website metrics and best practices » Exceptional written and spoken English; Strong writing/ copy writing capcapability. » Great storytelling and analytical skills There will be so much to sink your marketing teeth into, so if this sounds like you, please apply! Applications close 23 June 2021 Links & Contact info: Apply Now How to submit the application: To apply for this job go to: https://ilct.recruitmenthub.co.nz Skills:
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