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Offer: Digital Marketing Manager:Job description:Job detailsOrganisation Auckland Council Closes 23 Nov 2021 Posted on 10 Nov 2021 Region Auckland Work type Full time employment Work classification Marketing & Media Share» Join Aotearoa, New Zealand's leading performing arts, live event, and entertainment organisation.» Be part of the passionate and dynamic multi-disciplined team that works to enrich the cultural and economic life of T?maki Makaurau Auckland. » Use your digital knowledge and skills to engage audiences and connect the performing arts and live events to Aucklanders and visitors to our city. Who we are: Auckland Live is part of the Arts, Entertainment and Events r?p? of Auckland Unlimited, New Zealand's largest producer of cultural, entertainment, sporting and wildlife practices, whose work touches the lives of all Aucklanders and visitors to the region. We are the custodian of the most iconic venues in T?maki Makaurau Auckland, including The Civic, Auckland Town Hall and the Aotea Centre, and New Zealand's only major integrated performing arts centre underpinned by the business of commercial convention operations. Our focus is on presenting the best of national and international performing arts, conventions, meetings, and events, as well as a range of community-focused programmes that contribute to Auckland being a culturally vibrant city for all. To find out more, head toAuckland LiveandAuckland Unlimited He angit?tanga: The opportunity We are pursuing a Digital Marketing Managerto manage, develop and deliver digital marketing solutions for all of Auckland Live's digital channels, and lead a dedicated team of digital specialists to prosperously connect with audiences, drive revenue targets, and build our online communities and media. This is an exciting opportunity to take your digital and social media skills to the next level and showcase your leadership abilities skills by providing creative digital solutions to enhance and drive our brand and marketing activities. Key responsibilities include: » Lead, support, and build the digital abilities of our team of digital and campaign marketers. » Manage, supervise, and build upon Auckland Live's customer-facing digital channels, including the website, EDM lifecycle, customer database, online and social media channels, and digital screens at venues and events. » Lead the team to achieve profitable digital marketing activities across Auckland Live's campaigns and enhance the power of our online channels and communities. » Champion sustainable and robust growth of our customer database to ensure the team can generate actionable insights for the business using various analytics tools and techniques. » supervise and direct paid search and social media campaigns, including continuing analysis and optimisation, with a strong focus on revenue generation and ROI. » supervise the management of the digital signage network across Auckland Live's venues. » Champion, manage, and execute a content strategy to drive audience engagement with the brand and our shows, events, and live practices. » Develop, access, and secure new online marketing solutions to build our digital and social media capabilities. » Act as a trusted advisor for all things digital for the Auckland endlessteam. » Act as a digital guardian, ensuring all digital activities adhere to best practice and maintain brand integrity. The team is informed on the latest developments in the fast-changing digital landscape. » Contribute to developing and delivering the overall Auckland endlessDigital Strategy, led by the Digital r?p?. He k?rero m?u: About you To be considered for this opportunity, you will need: » significant tertiary degree in either digital, marketing, or communications. » Five+ years' customer-facing digital marketing skills and practice with digital agencies and/or large in-house digital teams » Be able to demonstrate the prosperous management and use of customer-facing digital channels, including CMS, the social media landscape, and digital marketing tools to build brand equity and drive revenue. » practice in marketing content initiatives across multiple platforms to drive sales, engagement, retention, leads and positive customer behaviour. » Advanced knowledge of email templates, HTML+CSS and responsive design, use of databases and email marketing systems » Strong knowledge of website optimisation, UX, A/B testing, SEO, and web analytics tools such as Google Analytics, Google Data Studio, and other significant reporting tools. » leadership abilities skills, with the capability to manage a team and work collaboratively across the business to meet strategic objectives and business plans. » Great organisational skills with the capability to prioritise and work on several projects concurrently. » Results focussed, excellent problem-solving skills, attention to detail and strong communication skills. » Resilience, the capability to work well under pressure and to tight deadlines. Ng? ?huatanga kei a m?tou: What we offer This is an opportunity to make your next career move into a high profile and dynamic environment, where you will be instrumental in building our brand's digital reputation, strengthening our team's online capabilities, and benefiting the cultural and creative future of Auckland. This is a permanent full-time function, working forty hours Monday to Friday, with the requirement from time to time to undertake work outside of regular office hours to fulfil Auckland Unlimted's online obligations and requirements. If you are highly motivated,passionate about the performing arts and live events,with a proven track record of delivering prosperous digital solutions to build online communities and hit revenue targets, we want to hear from you. Please apply with a cover letter outlining your interest and suitcapability for the function and a copy of your CV via the link. For more informationand Position Description,please click here Applications close on 23rd November 2021. Links & Contact info: https://careers.aucklandcouncil.govt.nz/job/Central-Auckland-Digital-Market ing-M... Skills:
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